PARK PLAZA
FORM
Narrative Branded Short
OBJECTIVE
Developing a signature pre-show commerical for a boutique cinema.
SERVICES
Development, Casting, Location Scouting, Film Production, Post-Production
Park Plaza Cinemas wanted a signature pre-showing commercial that would capture the magic of the theatrical experience while reflecting the charm and sophistication of its boutique cinema in Hilton Head Island. The goal was to create a cinematic narrative that audiences would look forward to seeing before every feature—one that celebrated the timeless experience of going to the movies and reinforced the theater's identity.
THE BRIEF
VLV Studios led the project from concept through final delivery. We assembled an experienced creative team, sourcing a seasoned screenwriter, talent, cinematographer, and crew, and location scouted to find the perfect settings. Our team managed every stage of production, including producing, editorial, color finishing, and post-production, delivering a polished cinematic commercial designed to become a lasting part of the theater's pre-show experience.
THE RESULT
DIRECTOR, PRODUCER
Jean-Luc McMurtry
CAST
Ximena LaMadrid (Bardo, Who Killed Sara?)
WRITER
Harry Bacon
ABOUT
A young girl moves to a new town and discovers herself when she stumbles across an eclectic independent movie theater.